Smith said Blockchain.com chose the Cowboys because ofthe team’s status among sports franchises. The Cowboys rank as the world’s most valuable sports franchise at $6.5 billion valuation and Jones has pioneered the growth of corporate sponsorships tied to the team.
Does the Dallas Cowboys have a digital currency platform?
(Shafkat Anowar / Staff Photographer) The Dallas Cowboys struck the NFL’s first deal Wednesday with a digital currency platform, signingBlockchain.com as the team’s “exclusive digital asset partner.” Blockchain.com co-founder and CEO Peter Smith joined Cowboys owner Jerry Jones at The Star in Frisco to announce the partnership.
What is the Cowboys' first-ever cryptocurrency partnership with a NFL team?
A historic deal, it's the first-ever cryptocurrency partnership with an NFL team. The announcement was made by Cowboys owner, president and general manager Jerry Jones and Blockchain.com Co-Founder and CEO Peter Smith at a press conference this morning at the Cowboys headquarters at The Star in Frisco.
Will Cowboys fans get a $50 bonus if you buy crypto?
Those could include away game VIP trips and player-hosted events. Blockchain.com also will run an online promotion giving Cowboys fans who buy $100 of crypto within the next week an additional$50 bonus. Smith said Blockchain.com chose the Cowboys because of the team’s status among sports franchises.